Newegg.com.cn Chases Rival 360buy.com With New Internet Payment Deal

Alipay.com, Alibaba’s third-party Internet payment subsidiary, and Newegg.com.cn, the Chinese branch of the U.S.-based Internet electronics and digital products retailer, have reportedly formed a strategic partnership.

According to reports in Chinese local media, the two parties will enhance their cooperation in market operations. The will promote convenient login and convenient payments; and the two companies will implement cross-platform activities depending on the vendor resources of Alipay.com. The two parties also plan to expand their cooperation into other sectors, including mobile payment products, offline payment products, and enterprise internal settlement services.

Zhou Qiping, director of Newegg.com.cn, said the Chinese market is the second largest global market for Newegg.com Inc. With the partnership, the two parties will strengthen their market strategy cooperation in major regions.

Prior to this, the Chinese B2C e-commerce website 360buy.com ended its cooperation with Alipay.com. Focusing on the sales of computer, communication and consumer products, Newegg.com.cn is a long-term competitor of 360buy.com.