Categories: Social Media News

Banned in China but Instagram the key to reaching its luxury shoppers, experts say

Chinese model and influencer Ju Xiaowen has a popular Instagram account. On paper, Instagram should be a nonentity in China – as popular as Donald Trump or cheese in a can.
Not only is the social media platform banned by the Chinese government, but Chinese platforms have proliferated in the vacuum created by the shutdown of most American-owned social media sites in the country, gaining millions of followers by bringing together all the best attributes of Silicon Valley but for a local audience….

 

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