Categories: Social Media News

China cracks down on fake medical advice with new rules for health influencers

Chinese authorities have announced new rules targeting the rapid expansion of medical science accounts on social media and other unofficial channels to counteract false and misleading medical information online.

Advertisement

The document, titled “Guidelines for Regulating Medical Science Self-Media Behaviour”, refers to independently generated content that is not published by traditional or recognised media organisations but may have been posted to social media or other online outlets.

It emphasises stricter requirements for healthcare practitioners and related personnel when disseminating medical science information on social media platforms. It also underscores the need for platforms to take greater responsibility in verifying account credentials and ensuring content authenticity.

The agencies went on to release detailed “Guidelines for Recognising Medical Advertisements” on August 13.

Advertisement

“A clear line has been drawn between genuine public health education and disguised commercial advertising,” said Gu Baozhong, a market inspection specialist at SAMR, according to an article published by Xinhua the same day.

Social Media Asia Editor

Recent News

Mayday singer Ashin apologises after toilet selfie in Beijing sparks fan frenzy

Ashin, the lead vocalist of Taiwanese band Mayday, probably did not expect a toilet to…

1 day ago

Drenched, injured monkey’s highway rescue in Malaysia goes viral

A black, furry, rain-soaked monkey has captured hearts across Malaysia after a video of its…

1 day ago

UPDATE 1-Greek swimmer cashes in with ‘world record’ at Enhanced Games

Greek swimmer ​Kristian Gkolomeev earned a $1 million bonus for beating a world ‌record ​while…

1 day ago

Tech-savvy preschool teachers more willing to bring GenAI into classrooms

New research has found that preschool teachers are more likely to use generative artificial intelligence,…

1 day ago

The Japanese fruit ‘sando’ is becoming India’s favourite summer dessert; take a look

If there’s one food dominating digital feeds this summer, it’s the Japanese fruit sando. On…

1 day ago