White Paper: China Newswire Says Brand Storytelling Is Vital Task For Social Media Interaction With Consumers
Shanghai, China, September 1, 2016 /ChinaNewswire.com/ – Twenty years ago, brands could take their time to craft a brand with Chinese consumers. But today, the Internet compels companies to use faster techniques to build brands, engage influencers, and put out social media fires. And the cornerstone focus for companies should be on effective brand storytelling.… Read More
Censorship Is LinkedIn’s China Friend As It Boasts User Milestone
Shen Boyang, LinkedIn’s global vice president and China president, said that the company’s number of users in China has surpassed …
Chinese Mobile Phone Users Sent 699.2 Billion Texts Last Year
Chinese mobile phone users sent out a total of 699.2 billion short messages in 2015, according to statistics from the …
China’s Tencent Invests In Another American Mobile Game Firm
Tencent reportedly invested USD60 million in the acquisition of a 20% stake in Pocket Gems, a start-up mobile game company in America. Tencent will gain one position on the board of directors at Pocket Gems, according to reports in foreign media. Founded in 2009, Pocket Gems is headquartered in San Francisco and the company is […]
Chinese Social Media Monitoring Firm Raises Investment
SocialTouch, one of the many startups in China trying their hand at monitoring Chinese social media, has raised its latest round of investment. The company’s Series C investment round was led by Sierra Ventures and included existing investors GGV Capital and Legend Capital. This new round of funding will be used for product development and […]
Tencent Cuts Staff In North American Game Studio
Chinese Internet company Tencent recently completed its staff layout in its North American office, and about 20 employees were dismissed during this adjustment, accounting for 40% of its total employees in North America.