
Shanghai, China, October 20, 2016 /ChinaNewswire.com/ – Key Opinion Leaders (KOLs) on Weibo and Wechat are the 21st century’s new celebrities in China. With millions of followers, a young man living in Kunming can have more social media influence over the buying habits of consumers in Beijing than a high-powered traditional advertising campaign plastering billboards… Read More





Hong Kong, China, September 22, 2016 /ChinaNewswire.com/ – You’re a journalist whose article deadline is fast approaching and you still need a few more sources and background to make your story standout. Where do you go and how do you find the right expert for inclusion in your article? Prayers for many journalists in Asia… Read More





Shanghai, China, September 1, 2016 /ChinaNewswire.com/ – Twenty years ago, brands could take their time to craft a brand with Chinese consumers. But today, the Internet compels companies to use faster techniques to build brands, engage influencers, and put out social media fires. And the cornerstone focus for companies should be on effective brand storytelling.… Read More












