Chinese classified information provider has inked a deal with, the professional home appliances e-commerce site for retailer Gome, to offer targeted advertising promotions to Gome.

Wei Bingfang, vice president of, said that the cooperation between and realizes seamless connections of product models. Meanwhile, will become the first of its kind to provide clients with precisely matched advertising in China.

At present, advertising is the major income source for Chinese classified information websites and it is an important subject for these websites to improve advertising quality and effectiveness. According to Chen Chao, director for major client of, with the cooperation, will directly place the product pictures and price information from mainly in the secondhand goods channel on When users are searching for secondhand goods on, they can also refer to the related products recommended by

Chen said this cooperation method can meet users’ demands for price comparison; and if users want to purchase new goods, they can go to by a simple click.